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Extension > Agricultural Business Management News > Intensive Marketing Workshop Scheduled for Grain Producers

Tuesday, December 15, 2015

Intensive Marketing Workshop Scheduled for Grain Producers

By Gary Hachfeld, Extension Educator

The Minnesota Master Marketer Program, six days of intensive marketing training for grain producers, is returning to Mankato in January, February and March of 2016.

The years 2007-2014 were an extended period of prosperity for many grain and soybean producers. This golden era has passed and with prices below production costs, the time is right for an educational program that gets back to the fundamentals of price risk management. The Master Marketer Program focuses on the basics of marketing plan development and profitable pricing decisions.

Sponsored by MN Soybean, the program is spread over three, two-day segments; January 13 & 14, February 10 & 11, and March 9 & 10, 2016. Sessions will be held at Country Inn & Suites Hotel & Conference Center, 1900 Premier Drive, Mankato, MN. Registered producers who cannot attend all six days can send a family member or business partner in their place.

An outstanding line-up of guest presenters promise to make this a valuable program. They include:
  • Edward Usset, Grain Marketing Economist , University of Minnesota
  • Dr. Elwynn Taylor, Professor & Iowa State University Extension Climatologist
  • Dr. Chad Hart, Professor & Crop Market Extension Economist, Iowa State University
  • Alan Brugler, President, Brugler Marketing & Management
  • Dr. Mark Seeley, Professor, University of Minnesota
  • Scott Cordes, President, CHS Hedging
  • Dr. Lee Schulz, Professor and Livestock Economist, Iowa State University
  • Bob Craven, Extension Economist, University of Minnesota
To view the Minnesota Master Marketer Program agenda or to register on-line, go to the registration page at http://www.cffm.umn.edu/events/MasterMarketer.aspx . Pre-registration is required to attend the program and producers can register by mail or online. The cost by mail is $395 or producers can save $10 by registering on-line. If you have any questions about the Master Marketer Program please direct them to Edward Usset at (612) 625-7014.

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